Our Story

e.Laniese is a contemporary women’s fashion brand that was founded in 2017 by self taught fashion designer, Erinn Dumas. The company is currently headquartered in Washington, D.C.

e.Laniese offers whimsical, unique, small batch clothing for women that defy fashion’s standards. Each design is offered in sizes S - 3XL and a 34” inseam. 

We pride ourselves on creating clothes for women that are often overlooked by major fashion brands, and aren’t the perfect size 0.  

Our story, like many other fashion houses, was started from a need. Our founder, Erinn, constantly struggled to find clothes that fit her lean frame. For most of her formative and young adult years, she was underweight for her height and struggled to find clothes that fit her. She often resorted to cinching the waist of her shirts so they could contour her waist better. 

After being terminated from her marketing job, she decided to take matters into her own hands, literally, and start making the clothes she wanted to see. It was this devastating act that propelled Erinn into action and e.Laniese was born. 

Over the years, e.Laniese has taken many forms from a bespoke clothing line to a women’s boutique, to a clothing line. With each iteration of the business, Erinn learned something new. 

We have alchemized those lessons into the brand you see today -- a zany, colorful world of fashion that blends together effort, comfort and style. Each piece was designed with love and care and consideration for each body type. We value quality, so whether you’re a one and done type of fashion girl or an outfit repeater, our clothes were made to last. 

We hope that you find something on our website that speaks to your fashion sense and how you redefine fashion